Automotive Product Data – Automotive eCommerce

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No great ACES PIES Data starts with “I’ll send you a spreadsheet”

By on Apr 9, 2018 in ACES PIES Data, Blog |

On average 76% of spreadsheets have inaccurate data and 22% of spreadsheets have copy and paste errors.  While Microsoft Excel can be great, using it as a tool to compile and map ACES PIES data can be risky. Statistics show complex Excel files can be riddled with errors. Technology advancements in web-based applications have made it affordable and easy for small and large Aftermarket Automotive companies alike to obtain access to ACES PIES technology and forgo relying on Microsoft Excel. The evolution of Product Information Management solutions, commonly referred to as “a PIM”, has allowed Aftermarket Automotive companies to standardize information on one platform for “one source of the truth.”  This dramatically eliminates errors related to spreadsheet data entry, ownership, and publishing.  Companies can enrich their product data in one central place to build, supply, and publish accurate ACES PIES data related to the auto parts they sell. The evolution of PIM systems was started in the general retail print catalog industry.  From there PIM solutions moved into electronic catalogs, then to Ecommerce websites. With the proliferation of SKU’s in the Aftermarket Automotive industry it has become important to manage both the inbound and outbound flow of auto parts data via a PIM.  Without a PIM it can be very labor intensive to import ACES PIES data, manage the data, and format it properly. All your ACES PIES data in one central location In the past Aftermarket Automotive companies had to have one tool just to catalog their automotive fitment data.  Then they had to have another solution for their product descriptions, specifications, and packaging information.  Then Aftermarket Automotive companies had to have yet another system for marketing collateral and content.  Then yes – another system for pulling it all together into ACES PIES. No more. With the evolution of PIM systems, Cellacore has embraced world-class technology and workflow to bring the Automotive industry’s first full feature PIM solution that is simple to deploy, simple to use, and simple to profit from.  Cellaore’s PIM is built 100% for the Aftermarket Automotive industry.  Cellacore’s PIM solution is based on ACES PIES data, while empowering the data to be used across multiple sales channels such as Amazon, Ebay, TecDoc, B2C Ecommerce,...

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Who Else Struggles With ACES PIES Data?

By on Feb 7, 2018 in Blog |

Is ACES PIES data a necessary evil?  Do you really need to invest in ACES PIES data?  Why is it so cumbersome? The fact of the matter is, the positive impacts of ACES and PIES far out weights the negative. Is it worth it? Yes!  We have seen time and time again companies that embrace the full spirit of ACES PIES data increase their sales.  Simply put, good data sells more parts.  Great data sells even more parts.  Great data reduces returns.  Great data simplifies the sales process with a consumer.  Great data enables technicians to install parts quicker.  Great data empowers retailers to market products more efficiently.  Great data allows manufacturers to bring products to market faster. With the growth of Automotive eCommerce consumers unknowingly benefit from ACES PIES.  When consumers benefit, satisfaction goes up, returns go down, more parts are sold, and the automotive industry as a whole thrives. The ability to quickly lookup a part that fits a certain year, make, model is a direct result of the Automotive industry embracing ACES PIES data standards.  By using a uniform standard, manufacturers, retailers, and wholesale distributors alike are able to display part fitment information in a readily available format, while providing accurate part descriptions and details. Content is king We are in the digital age.  We are not in the age where only auto parts counter people or dealership service managers have access to automotive product data.  Consumers have it at their fingertips on their laptops, ipads, or smart phones.  Product data is everywhere – because it is everywhere, your product data needs to be accurate. With unprecedented access to automotive product data, consumers are demanding more data and more content.  They want to read, they want to learn, they want to buy!  By establishing a foundation of accurate product information via ACES PIES data, manufacturers and retailers alike can build captivating content.  Manufacturers can expand content through added information in PIES, then retailers can consume this information to their website for an more engaging customer interaction. E-Commerce is evolving Gone are the days of throwing up a simple WordPress website with basic company information.  Now, don’t get me wrong, we love WordPress, but it is not an...

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SEMA Show 2016 – Visit Us In Las Vegas

By on Oct 11, 2016 in Blog, Data Distribution, Product Information Management |

The SEMA Show 2016 is fast approaching!  Are you ready for Las Vegas?  The evolution of the SEMA Show is amazing!  First of all the show allot of change.  Not only has the show embraced the enhancements in vehicles and accessories in the aftermarket automotive industry.  The SEMA Show is also embracing the technology that drives the industry. Cellacore will have a booth at the SEMA Show 2016!  Our booth is located at South Hall Upper #33338.  At the booth not only will some of our team members be there.   We will also have the opportunity for attendees to demo and test drive new software technology solutions.  This is an especially relevant opportunity for those companies seeking to improve their businesses. Showcasing at the SEMA Show 2016 our goal will be to show automotive aftermarket companies the power our Product Desk and our E-Catalog solutions.  By empowering companies to generate, manage, and finally distribute their own product data, it reduces costs, time to market, and improves efficiencies.  Most of all accurate product data allows companies to sell more parts. For far too long automotive companies have been intimidated by the complex nature of ACES PIES data.  Furthermore companies were limited to managing complex spreadsheets.  Or out-sourcing their data challenges to services based companies. During the SEMA Show 2016 we will be showcasing the following: How to produce ACES PIES data files with ease Learn the power of ACES PIES data and why need it How to map fitment data and ensure accuracy Streamline the management of your digital assets Improve your search and SEO visibility How to deploy a full featured online catalog Manage multiple levels of pricing quickly Automate the export of product data Get data in the hands of those who need it when they need Easily map your product data to OEM part data Uncover missed sales opportunities Finally build simple and effective websites And much much more… Schedule your no obligation demo of our solutions today!  Simply click here.  Book your appointment time today at the SEMA Show 2016. We are revolutionary, we are simple.  Our technology is easy to use.  We are here to improve your business.  If we cannot improve your business.  We will at the least point you in...

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