Product Desk helps centralize product information and data in one single trusted location.

Miami, Florida (October 26, 2015) – Cellacore, Inc., the leaders in developing Simple, Fast, Business applications for enterprise companies, today announces the release of Product Desk, a new Product Information Management (PIM) software solution for the automotive aftermarket industry. Product Desk provides a robust and easy to use solution for a single trusted source of complete product information and product assets. With an intuitive and easy to use interface, Product Desk combines the agility to manage product information at a level not seen in other industry solutions.

Tony Minock, CEO and Co-Founder of Cellacore stated, “It became clear from industry response that there had to be a better way to publish and manage product information. Product Desk simplifies and centralizes the management of product data, information, and digital assets while minimizing the typical manual processes related to product information management and content creation.”

Product Desk PIMMinock continued, “With the Product Desk solution we are able to allow companies to receive and publish information to unlimited channels with ease, such as providing accurate and the most up to date information to e-commerce sites, printed product catalogs, and business portals. The solution also incorporates ACES and PIES automotive industry specific data exchange formats standard in the solution. By standardizing product information and content, it lowers supply chain costs, increases sales, and improves operational efficiency.”

Cellacore CTO and Co-Founder Mike Bolton said, “We are always looking for ways to simplify complex business processes through technology, that is what we are extremely passionate about. Product Desk does just that in a simple, easy to use solution that will allow companies to radically change the way they deliver and manage product information and content.”

Cellacore is excited to announce the launch of Product Desk in conjunction with the upcoming SEMA and AAPEX trade shows in Las Vegas on November 3-6. The Cellacore team will be in attendance to schedule demonstrations of the Product Desk solution.

For additional information about Product Desk or to schedule a product demonstration, visit

About Cellacore

Cellacore is a leading business applications development and consulting services organization to enterprise companies. Based on a foundation of advanced technology and industry specific business knowledge, Cellacore has developed key business applications for the manufacturing, distribution, and retail markets. Cellacore is headquartered in Miami, Florida and offices in Toronto, Canada. For more information visit

Media Contact

Tony Minock

CEO and Co-Founder

(305) 330-1402 – Phone

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